Search Engine Optimisation (SEO) News
Keep up to date with the latest SEO developments
- If you advertise your website on Google AdWords, chances are that you found out that you can spent a lot of money on AdWords without getting a lot in return. The reason why many people spend much more than they have to for their Google AdWords ads is that they use the wrong settings in their campaigns.
- Webmasters continue to see breadcrumbs on Google's result pages. What are breadcrumbs, for which websites does Google display them and how can you get Google to display breadcrumbs for your own website?
- Google has announced a major change in the way that they handle search results by including synonyms for some words that may be used in queries. How does this affect the position of your web pages in Google's search results?
- How does Google rank tweets in the real-time results? The Google engineer who led Google's real-time search development shares some insights.
- How important are the long tail keywords in your search marketing campaign? Does it pay to invest your time in long tail keywords with little search volume? A new study has the answer.
- Last month, Google started to display real-time results on the search engine result pages. How are these results calculated and how can you get in these results?
- Solve our holiday jigsaw puzzle online, get interesting 2009 statistics, learn about Google vs. Baidu and much more.
- Google's Matt Cutts recently suggested that the speed of a web page might become more important in Google's ranking algorithm. How will this affect your website and what can you do to improve the speed of your website?
- Google was granted a patent this month that explains how search engines can deal with duplicate content issues. Does your website hvae duplicate content problems?
- Google's new Caffeine index is going to be released soon. What do you have to expect from this update and how will it affect the position of your web pages in Google?
- Bing recently published a document about link building. Although it focuses on how Bing deals with inbound links, it can also help you to get better links for Google, Yahoo and other search engines. The most important points of Bing's document can be found in this article.
- Google Images has indexed billions of images. If your image can be found for the right keyword, then you will get targeted visitors to your website. We have six tips that help you to get your images on Google's first results page.
- Depending on the keywords for which you want to get high rankings, you have to employ different tactics. Keywords with less competition require different tactics than keywords with high competition. Two charts illustrate the importance and the effect of different optimization tactics.
- Links from related websites are very important for the position of your own site in Google's search results. Unfortunately, it's rather difficult to convince other people to link to your site.
- Many websites on the Internet will link to your website if you pay them for the links. Is this a good method to increase the link popularity of your website or can you get in trouble if you use paid links?
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